CueBe — Cue's AI spectral sensing device

Place. Press.
Know your color.

A tiny spectral sensor that tells you exactly what color fabric you’re holding. In the dark. In the light. Out loud. No app. No phone. No guessing.

salmon
sage green
cornflower
tan
dusty rose
slate blue

Why not just use your phone?

Lame
Not Lame
Color camera appsRGB — 3 channels, lighting-dependent
VS
CueTrue™ spectral12 channels, 405–855nm
Cloud-dependentneeds wifi, account, an app
VS
On-device. Always.no network, no subscription
“Close enough”inconsistent, affected by light
VS
Real color. Every time.CueTrue™ + CueBe sensor

The market they’re ignoring

300M
people worldwide are colorblind — your coworker, your kid’s teacher, your dad
HHMI
12M
colorblind Americans alone. No device has ever been built for them
HHMI
19.8M
Americans with AMD-related vision loss — 2.5× more than previously reported
CDC VEHSS / JAMA 2022
+118%
projected rise in vision impairment by 2050 — from 12.4M to 27M+ Americans over 40
NEI / JAMA Ophthalmol. 2016

Sources: HHMI · CDC VEHSS / JAMA 2022 · NEI / JAMA Ophthalmol. 2016 · ACS 2024

Our users’ journeys
The same morning, every day —
five people, one problem, one fix
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Made in the USA. Ships when it’s right.
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🔇
No app
No phone
📡
Works offline
No cloud
🇺🇸
Made in
the USA
🔋
Battery
powered
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